We affect our Society
With our focus on health and ecology is important for us to have influence on the society - not just by selling our products in grocery chains - but also through the sponsorship of credible organizations. We cooperate with both Organic National Association and Asthma and Allergy Association, who we are sponsoring our products to various campaigns and events.
We always choose to label those of our products that belong to the product category within the standard of the Nordic Eco label. The Nordic Eco label ensures that the labelled product is among the most environmental compatible products within its category on the market, paying respect to the consumer’s health as well as the product is of a perfect quality.
We wish to affect the consumer’s consciousness and thus the consumer’s shopping habit. We do our very best to inform our customers about our products to ensure that they know what they purchase for their chains and their consumers. Because it is worth it
- on all levels!

